Empowering the next generation of digital marketing professionals, the Digital Marketing Degree Apprenticeship will give apprentices the know-how to plan and evaluate successful digital campaigns.
This Level 6 Degree Apprenticeship will provide the practical and theoretical training for developing digital marketers who want to gain new skills and a formal degree qualification. This course would be ideal for those in an entry-level digital marketing role, or those looking to join a digital marketing team. This course is ideal for those early in their career and school leavers applying for Degree Apprenticeship roles.
What we will provide
We will provide you with mentorship and guidance from experienced professionals, enhancing their practical knowledge.
By successfully completing this programme, we will award you with: - BSc in Digital Marketing - An apprenticeship certificate.
What will you provide - As an apprentice, you will be required to balance academic work, full-time employment, and on-the-job training. You will be expected to engage with teaching materials, online lectures, and in-person sessions. You will need to submit coursework and other assessments in a timely manner.
What skills will we teach - Throughout the apprenticeship, you will learn theory and key skills and apply them straight into practice whilst you are employed as an apprentice. You will develop a diverse range of digital-oriented marketing skills from areas including communication planning, online analytics, content marketing and digital advertising.
Career prospects - A Digital marketing Degree Apprenticeship opens a route for prospective marketers that aim to acquire fresh skills and an official degree. Leading to roles like Digital Marketing Specialist, Social Media Manager, Content Marketing Manager, SEO Specialist, PPC Specialist, Email Marketing Specialist, and E-commerce Manager. A Digital marketing Degree Apprenticeship opens a route for prospective marketers that aim to acquire fresh skills and an official degree. Leading to roles like Digital Marketing Specialist, Social Media Manager, Content Marketing Manager, SEO Specialist, PPC Specialist, Email Marketing Specialist, and E-commerce Manager.
Modality
BLENDED LEARNING
UCAS entry grades
CCC
UCAS Tariff points
96 points
Tuition fee
£21,000
The funding band for this degree apprenticeship is £21,000. This is the full cost of your apprenticeship which will be paid for using your employerââ¬Â¿s apprenticeship levy.
Entry requirements
A Levels
To be considered for this programme, Aston University expects that applicants will have/are predicted to achieve three A Levels at CCC or above, or equivalent BTECs.* Other qualifications may be considered on a case by case basis.
*Please note: Employers may specify their own entry criteria that can exceed this. Candidates who do not have three A Levels at CCC may be considered on a case by case basis with aptitude and experience taken into consideration.
Dates and duration
3.5 Years
Next Date: April
Career opportunities
Where this programme can take you
A Digital marketing Degree Apprenticeship opens a route for prospective marketers that aim to acquire fresh skills and an official degree. Leading to roles like Digital Marketing Specialist, Social Media Manager, Content Marketing Manager, SEO Specialist, PPC Specialist, Email Marketing Specialist, and E-commerce Manager.
SYLLABUS
Stage 1
- Digital advertising - Marketing - Communication for business leaders - Developing digital marketing skills
Stage 2
- Marketing communications - Services and events marketing - Content marketing - The professional marketer
Stage 3
- Big data and analytics - Digital marketing campaign development - Project proposal - Project
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