Welcome to POSTGRADCOURSES — Connecting students with outstanding postgraduate programmes.
Postgraduate programme
Offered by EDITRAIN SL
Home The Impact of Social Media on Journalism and Communication
Programme overview
Los objetivos del máster son los siguientes:
- Ofrecer a los alumnos el conocimiento y las técnicas necesarias para iniciar y perfeccionar su andadura profesional en el terreno de la edición digital.
- Conocer las últimas transformaciones en el mundo del libro relacionados con nuevos modelos de negocio a raíz de las posibilidades que brinda el mundo de la digitalización de contenidos editoriales.
- Desarrollar la compresión y habilidades necesarias para entender la nueva transformación en la cadena de valor del sector editorial, la gestión de derechos digitales, la planificación y gestión de proyectos multimedia e interactivos así como desarrollar las capacidades necesarias para entender las nuevas formas de comercialización y distribución de ediciones digitales.
- Entender las claves de la comunicación 2.0 y marketing online relacionadas con el libro digital.
DISTANCE LEARNING
€5,500
Start date: Rolling enrolment
Total de créditos: 60
Horas de estudio: 600
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