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This one-year top-up course is for those who already have qualifications (Level 4 and 5 or 240 credits) or experience in a relevant field and wish to gain a full degree in business management with a specialism in digital marketing. You explore leadership, planning, policy making and how responsible innovation underpins modern business management alongside gaining an in-depth knowledge of digital technologies, global marketing, and the impact of marketing communications on a given industry or product.

Are you seeking a degree to develop your interpersonal skills towards managing people at a global, national or local business?
If you are interested in the human side of business management, this course is ideal. We cover areas from classical human resource management to areas of leadership and high-performance organisation.