On-campusBathBBB · 120 UCAS3 Years (with professiona
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Bring business management and digital innovation together to drive change in how businesses communicate with their audiences. Become a socially and commercially aware professional, ready for the sustainable and inclusive needs of both business and media. Work alongside The Studio, the University’s new city-centre innovation hub for creative media technology.
On-campusBathBBB · 120 UCASThree years (with profess
+ Course details
This Business and Management (Tourism Management) course gives you a grounding in the theory and practice of business in the context of contemporary tourism. You'll cover a broad range of topics including marketing strategy, and take a sociological approach to tourism. You’ll also open up your thinking to alternative visions of the tourism sector.