This Business and Management (Tourism Management) course gives you a grounding in the theory and practice of business in the context of contemporary tourism. You'll cover a broad range of topics including marketing strategy, and take a sociological approach to tourism. You'll also open up your thinking to alternative visions of the tourism sector.
You'll make the most of the local and regional context of Bath and the South West as a busy tourist destination. The region is a rich cultural destination with internationally renowned attractions, from coasts to heritage sites, to bustling cities and quaint villages. You'll develop your network by working with hotels and public sector organisations, such as local councils or tourism boards, on real-life client briefs, giving you a solid basis on which to build your career. You'll look at tourism management in an international context, discussing contemporary issues such as sustainability, globalisation, innovations and creativity in the industry. You'll benefit from the views, knowledge and ideas of our international community of students, speakers and educators.
This course will enable you to become a confident professional in both a local and a global context. Your future career prospects could include roles in airlines and travel organisations, jobs promoting or marketing tourist attractions, and key positions in hospitality management. Employers such as Logica, NHS, Liberty, Ocado, IBM, Marks and Spencer, American Express, Sky and Numatic International have recruited graduates from this course. After completing this course, graduates can progress to roles and areas such as:
- Hotel/hospitality management - Tourism hospitality - Social media - Travel trade - Public sector work - Destination organisation - Local tourism.
Work placements, industry links and interships
In addition to the business community projects mentioned above, you will have fantastic opportunities to work closely with business and industry through placements, projects and internships.
Modality
£
Price Remarks
Open registration Limited spots
We accept a wide range of qualifications for entry to our undergraduate programmes. The main ones are listed below:
- A Level grades BBB-BCC. No specific subject required. - BTEC Extended Diploma grades from Distinction Distinction Merit (DDM) to Distinction Merit Merit (DMM). No specific subject required. - T Levels grade Merit. No specific subject required. - International Baccalaureate a minimum of 32 points. No specific subject required. - Access to HE courses Access to HE Diploma or Access to HE Certificate (60 credits, 45 of which must be Level 3, at Merit or higher). No specific subject required.
English Language Requirements for International and EU Applicants
- IELTS 6.0 for visa nationals, with a minimum score of IELTS 5.5 in each element.
Apply for partial scholarships
Employers such as Logica, NHS, Liberty, Ocado, IBM, Marks and Spencer, American Express, Sky and Numatic International have recruited graduates from this course. After completing this course, graduates can progress to roles and areas such as:
- Hotel/hospitality management - Tourism hospitality - Social media - Travel trade - Public sector work - Destination organisation - Local tourism.
Work placements, industry links and interships
In addition to the business community projects mentioned above, you will have fantastic opportunities to work closely with business and industry through placements, projects and internships.
SYLLABUS
Year one
- The Business Environment - Organisational Behaviour and Management - Economics and Globalisation - Managing Data - Design Thinking for Enterprise - Professional Practice
Year two
- Creativity for Business - Innovation Management - The Marketing Business - Human Resource Management - Financial Accounting - Operations and Project Management - Destination Management - International Business - Entrepreneurship - Applying Economics - Festival and Events Management - Law for Business Enterprise - Fashion Marketing and Management - Work Placement - Professional Placement Year - Teaching English to Speakers of Other Languages
Year 3
- Business and Management Project - Economics Project - Fashion Project - International Marketing - Management Accounting - Strategic Human Resource Management - Enterprise: Creating your Business - Organisational Strategy - Managing Sustainability - New Trends in Management - Cross Cultural Management in International Business - Summer Placement - Tourism: Contemporary Issues - Creating and Hosting Festivals and Events - Advanced Economics Issues - Exploring Law in Business - Business and Academic Skills - Fashion Marketing Visualisation - Successful Freelancing - Leadership and Management
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