On-campusBathBBB · 120 UCASThree years (with profess
+ Course details
This Business and Management (Tourism Management) course gives you a grounding in the theory and practice of business in the context of contemporary tourism. You'll cover a broad range of topics including marketing strategy, and take a sociological approach to tourism. You’ll also open up your thinking to alternative visions of the tourism sector.
Gain a solid grounding in the key areas of business practice. You’ll also develop specialist knowledge and skills for a career as a marketing professional. This is a practical and flexible course. A range of optional units will let you specialise or take a more general approach. If you do want to specialise, there are several ‘suggested routes’ you can do. You’ll graduate ready for the career path you want to take.
On-campusBathBBB · 120 UCAS3 Years (with professiona
+ Course details
Bring business management and digital innovation together to drive change in how businesses communicate with their audiences. Become a socially and commercially aware professional, ready for the sustainable and inclusive needs of both business and media. Work alongside The Studio, the University’s new city-centre innovation hub for creative media technology.