Do you want to find patterns in data, build AI that solves real problems, or create smart systems that make better decisions? At Dundee, you don’t just study Data Science and AI, you use them to make a difference.
This degree gives you the skills to understand and work with data. You will learn how to design AI systems that can learn and adapt. You’ll take part in hands-on projects, work in teams, and use the same tools as professional data scientists. Your learning will be based on real challenges, not just theory.
Our BSc (Hons) Psychology and Marketing degree is designed to equip you with a comprehensive understanding of psychology and marketing and the practical skills necessary to excel professionally.
We will provide you with an understanding of why people behave in the way that they do by considering the complex interplay between biological, psychological, environmental, cultural, and social influences on behaviour. Additionally, you will learn core concepts of marketing theory and develop skills and experience to apply them in real-world settings.
Delivered by the triple-accredited Aston Business School, our MSc Strategic Marketing Management programme equips you with the tools and knowledge needed to thrive in today's dynamic business environment. This dedication is reflected in our rankings MSc Strategic Marketing Management is ranked 45th in the world (QS Masters World Rankings, 2025), reflecting our commitment to excellence in education.
Computer science is about understanding computer systems and networks at a deep level. You will use your understanding of mathematical reasoning to reason rigorously about the behaviours of computer programmes and systems.
This course concentrates on creating links between theory and practice, covering a wide variety of software and hardware technologies and their applications.
This one-year Master’s equips you with the advanced technical, analytical and strategic skills needed to succeed in today’s fast-evolving, data-driven marketing environment. You explore how AI-driven tools and techniques such as machine learning, predictive analytics, marketing automation, recommendation systems, chatbots and customer data platforms are transforming marketing practice. Through theoretical insight, hands-on learning and real-world case studies, you develop the ability to design, implement and evaluate intelligent marketing strategies that enhance customer journeys, optimise campaign performance and generate measurable business value.
This course is for you if you’re interested in studying computer science but want to wait until later in your degree before deciding what area to specialise in. It's a broad-ranging course providing you with the knowledge to apply computer science methods to new and emerging computing problems, and learn skills highly valued by employers.
In a recent report, it was found that 26% of CEOs ranked talent shortage as the top damaging factor to business outlook (Gartner, 2024), highlighting the pressing concern of finding and retaining skilled employees for many companies today. Human Resources plays a key role in all businesses, from talent acquisition, employee training and development, to reinforcing the values of the business, HR helps to drive employee engagement and maintain a positive business culture.
Effective, enthusiastic and empathetic HR professionals are central to the success of contemporary organisations. So you’ll be in high demand for roles in the public, private and third sectors with competitive salaries and excellent prospects for career progression.
This means you’ll be in high demand for roles in the public, private and third sectors with competitive salaries and excellent prospects for career progression.
In today’s fast paced business world, marketing is essential to overcoming significant challenges. This includes maintaining a competitive advantage, meeting customer needs that are always changing, and shaping how organisations plan their future.
Our BSc (Hons) Marketing degree is closely connected to real-world industry through our experienced academics who have worked in this field. This means that you will learn from professionals who have been where you want to go.
This one-year top-up course is for those who already have qualifications (Level 4 and 5 or 240 credits) or experience in a relevant field and wish to gain a full degree in business management with a specialism in digital marketing. You explore leadership, planning, policy making and how responsible innovation underpins modern business management alongside gaining an in-depth knowledge of digital technologies, global marketing, and the impact of marketing communications on a given industry or product.
Multiple financial crises, technological developments, globalisation and regulatory changes have revolutionised the international financial sector. As organisations find ways to respond to these unprecedented changes, employees with cross-cutting accounting and finance expertise are in high demand.
Prepare to lead, inspire, and make a difference in global affairs with our Politics and International Relations BA. This combination deepens your understanding of power, diplomacy, and global systems, equipping you with critical thinking and real-world insights to thrive in today’s interconnected world.
Benefitting from a brand-new curriculum, this course provides students with cutting-edge, evidence-based teaching methods. You will be involved with case-based learning (addressing real-life clinical scenarios), signposting lectures, authentic coursework, a flipped classroom approach and built-in consolidation activities.
The MSc Digital Marketing course provides a basis for understanding digital marketing from a management perspective. To succeed in this digital transformational economy you need to be knowledgeable and effective managers with a wide understanding of how marketing crosses national, cultural and psychographic boundaries and how digital permeates marketing for the 21st century organisation.
Become a critical data professional
Learn how to work with and analyse data, and use your findings to make ethical, sustainable decisions – engaging different audiences and stakeholders, using visualisation and statistical methods.
Uniquely employable
Developed with industry experts and taught by active researchers, this course gives you the skills to manage the complexities of data in organisations and to integrate the work of data scientists with those in more managerial or policy-making roles.
Our BSc Business Management with Human Resource Management programme combines the core foundations of business principles with a focused exploration of people management and organisational behaviour. You’ll develop expertise across key areas such as finance, marketing, operations, and strategy, while gaining specialist knowledge across human resources.
Physiotherapists help improve their patients wellbeing and quality of life through advice, exercise and education. Seeing patients progress and regain function makes it an incredibly rewarding career.
We’re 3rd in the UK for physiotherapy courses in the Guardian University Guide 2025 and our accredited physiotherapy degree will provide you with the skills and knowledge needed for professional practice.
The world faces major challenges in meeting the current and future demand for sustainable and secure energy supply and use. The one-year Energy Technologies MPhil programme is designed for graduates who want to help tackle these problems by developing practical engineering solutions, and who want to learn more about the fundamental science and the technologies involved in energy utilisation, electricity generation, energy efficiency, and alternative energy.
Our MBA with Marketing is tailored for early-career professionals who aspire to lead in the fast-paced, digitally driven marketing world. This course focuses on strategic marketing management, digital analytics and contemporary marketing practices that emphasise customer engagement and brand development. Key areas include responsible leadership, digital business acumen, and equality, diversity, and inclusivity (EDI), ensuring graduates are prepared to lead in diverse and ethical business environments.
If you're ready to build on your current knowledge and experience and excited to start or continue your successful career in project management, this MSc Project Management degree is for you.
On this Master’s programme you’ll explore the principles, practices, tools and techniques of project management. You’ll study key project management themes, including the project environment, budgets and commercial management, people management, risk management, managing programmes and portfolios and learn how to apply your new knowledge in the workplace within the wider context of a rapidly changing digital world.